RUSHAUNNA BECKLES | LEADERSHIP COACH

Rushanna was at a roadblock with her coaching business. Strategic Collaboration helped her clarify her mission and seamlessly incorporate it into her existing marketing materials. Her long-time idols, Maya Angelou and Madam C.J. Walker, embody empowerment, resilience, and thought leadership.

Brand Messaging, Creative Direction

SOLUTION

Since Rushanna’s vision was to facilitate group masterminds, there was a strong sense of sisterhood at the core. I shaped imagery and messaging that reflected connection, support, and shared growth, while using our strategy session to draw out her deeper “why” and personal mission to guide the overall direction.

Art Direction for Marketing